👆 The clip above is a free preview for non-paid members. The complete 60-minute workshop with Brennan Dunn is available to paid members of Unsubscribe.
Brennan Dunn shows you how to personalize your messaging so it feels like a one-to-one conversation and converts like one, too.
Brennan is the founder of RightMessage, author of This Is Personal, and one of the leading experts in email personalization and segmentation. In this workshop, he and I unpacked the exact system that helped us add over $650K in net new revenue to The Creator MBA launch through adaptive email campaigns.
We covered:
The difference between real personalization and just adding a name to an email
How to create micro-surveys that get 70%+ completion rates
Why the first question determines whether someone finishes your survey
How to automatically segment your audience based on goals, challenges, and business type
How to turn that data into hundreds of personalized email variants using AI
My dashboard setup that shows the exact breakdown of who joins my list and what they need
How to use this segmentation data to write better newsletters, offers, and even social content
If you’ve ever wished your email list felt less like shouting into a void and more like talking directly to the right person, this workshop will show you how.
Brennan shared his incredible AI prompt and RightMessage user manual, which you can steal here.
Brennan also has an awesome offer for Unsubscribe members: $97 for 3 months (a 60% discount). You can find that offer here.
Cheers,
Justin
